Starting your own online shop is one of the best ways to start making money online. Depending on what you are selling, you can earn a lot of money online with your own e-commerce business. Thanks to the power of WordPress, you don’t have to be a genius geek to build your online shop. All you have to do is install WordPress and get your hands on a decent e-commerce WP theme that is flexible, attractive, and easy to customize.
What to look for
Not all e-commerce themes are developed the same way. As a webmaster, you should try to get your hands on a theme that looks professional, makes managing your inventory easier, and offers support for multiple payment system. Your theme should be as SEO-friendly as possible too. The update process should be as convenient as possible. Lastly, your e-commerce template should be built upon a secure code.
Here are 40 e-commerce themes for WordPress that look attractive and make your life as a business owner easier:
Storebox: comes ready to go out of the box. Supports multiple product types. It lets you handle tax and shipping easily. You can even start your own affiliate program with this theme.
Mazine WordPress Theme: a super attractive e-commerce theme for WP. It offers 6 color variations, a bunch of sliders, a whole lot more. It is ready to be translated too.
Store Front: comes with two color schemes and is optimized for search engines. It’s ad friendly as well. Has an easy to customize front-page. Very stylish and clean.
eStore: a super sleek online shop theme for WordPress. It is very dynamic and can be used for all kinds of shops including clothes shops.
Shelflife: it is a clean, e-commerce theme based on WooCommerce platform. It has a responsive design and is easy to customize.
e-Commerce Theme: a super clean online shop theme for WordPress that is easy to setup and quite versatile as well. It offers auto one click install, which will create a sample shop for you in no time. It even allows you to start your own affiliate program too.
ShopperPress: a clean and easy to install shopping cart theme for WordPress that comes with numerous styles and supports all kinds of payment systems. It’s SEO friendly too.
Boutique Theme: great for small shops. Offers unlimited color schemes and automated thumbnail resizing. User/author ratings are supported too.
Sliding for WooCommerce: a clean and simple shop theme for WordPress. It is highly customizable. You get custom shortcodes and a powerful options panel.
WP Store: enables you to take your offline business online or create an online store from scratch. It allows you to handle payment, manage inventory, create coupons, and manage shipping for customers.
Kidz Store: Kidz Store is a powerful WordPress e-commerce theme that enables you to start an e-store with WordPress fast. It’s an auto install theme that makes your job easy. Has tons of features to help you manage your online shop more effectively through WordPress.
eShop e-commerce theme: a sophisticated, clean theme for anyone who is planning to sell products online. You can manage your store easily from the back-end. Comes integrated with payment services.
WooStore for WordPress: another elegant and highly customizable theme for WooCommerce. It uses custom post types to handle different content. The back end makes customizing your theme easier.
Sommerce Shop: optimized for the all powerful JigoShop plugin. It offers 60+ custom backgrounds and 10 custom headers. It supports all kinds of products.
Store E-commerce Theme: a very simple to use and flexible WordPress e-commerce theme that lets you add your products and start selling them online fast. It supports coupons, multiple shipping methods, and more. The powerful back-end makes managing things much easier. If you want to build your online shop with WordPress, this theme can come in handy.
The Jewelry Shop: designed specifically for those of you aiming to build an online presence for your Jewelry shop. It is highly customizable and supports products with videos. It has a ton of custom widgets too.
Digital Box for WordPress: turns your website into an e-commerce store for digital goods. It supports various types of products. PayPal, 2Checkout, Authorize.net, Google Checkout, and WorldPay are supported too.
Ecommerce Theme: one of the best WordPress Ecommerce themes around. It’s SEO friendly and allows you to add your own photos and set up your shop fast.
Emporium for WordPress: a very clean shopping cart WordPress theme that enables you to start a sophisticated online shop quickly. Makes it easy to manage your inventory and pick up affiliates for your business.
Emporium for WooCommerce: not to be mistaken with the previous theme, this template has a responsive design and highly customizable homepage.
Storefront Edge: it has a beautiful homepage with 2 cool layouts. It offers Fancybox effect for all images. Your get 4 different Cufon fonts for your headings.
StorePress: a very flexible theme that lets you add your items easily and start making money online with e-commerce WordPress site. Very affordable too.
The Clothes Shop: the perfect theme to start your online clothes shop with. It has 30 widget ready sections and 22 custom widgets. You can have a side-blog using this theme too.
Argentum: gives you everything you need to bring your small store online. It is optimized for mobile devices. Uses WooCommerce plugin.
Clean Cut: it gives your online store a gorgeous look. It offers sales analytics, shipping/tax support, and support for WooCommerce.
Market Theme: another simple shopping theme for WordPress. Set up WordPress, add this theme, add your items, and you are set to go. Very simple to deploy.
Musician: designed for artists, Musician is a cool template to use to start selling your artwork.
Viroshop: a pretty clean and decent looking store theme for WordPress. Supports PayPal and Google Checkout payments. Let’s you customize it to work with all aspects of your e-commerce business.
Storefront Elegance: an e-shop theme with a minimalist design. Its Options panel gives you control over the look of your site. You also get 4 templates.
Classified Theme: not your average e-commerce theme. It’s designed to let you create your listing website where people can submit their items (like craigslist). You can also easily modify it to build your own online shop with WordPress.
auctionTheme: auctionTheme lets you create your auction WordPress site and of course you can customize it to set up your shop as well. Either way, a great way to start building up your business.
Classipress: another cool listing theme for WordPress that lets you not only sell your own items but also ask others for a fee to sell their goods as well.
Sofa StockPhoto: want to sell your own photograph or start a business around stock photos? You can use this theme to get started with minimum investment up-front. It has a built-in deposit system. PayPal is integrated in it as well.
Acquisto: this is inspired by Etsy.com. It has a 3 column layout with two widgetized sidebars. It is compatible with Cart66 and Quixly.
Gridport: a super clean shop template that puts back on the products you are selling. It has a responsive design and is translation ready.
WP FlexiShop: a sleek theme that offers 3 different layouts and has 12 areas for your widgets. It supports tax and multiple payment systems. The checkout process is streamlined. Pretty impressive all around.
Storefront Designer: gives your online shop a beautiful look. You can show product or product categories on your homepage.
Bookoo: this theme is designed for book publishers. It supports PDF previews. Comes integrated with Google Maps.
Animal House: an e-commerce ready theme for pet businesses. It is compatible with Jigoshop. It has 12 custom widgets and is ready to be localized.
RGBStore: a simple but elegant shop theme for this platform. It has 3 color schemes, 6 page templates, and 2 sidebar positions.
There you have it. If you are planning to create your online store with WordPress, the above templates are worth checking out.
Your turn: did we miss anything? Please feel free to add your favorite marketplace themes below.
P.S. Don’t forget to check top eBay plugins to further enhance your shop.
(*updated: January 2012)
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{ 17 comments… read them below or add one }
Thank you! I've been searching for an ecommerce theme. I appreciate the quick reviews!
I'll write more comprehensive reviews on all of these. But If I included everything in one piece, it would take 30 pages
Good list but I would also like to include SimpleCart:
http://www.chris-wallace.com/2009/07/17/simplecar…
Wow. That's a cool theme. Thank for the suggestion.
Awesome site! I had already spent 2 hours looking for just a ok ecomm solution, until I found this great list.
Also, check out PHPurchase, a relatively new WordPress E-Commerce Plugin. It's easy to set up with screencast video tutorials and live chat with the developers if you run into problems. You can find the plugin at: http://www.PHPurchase.com and if there is anything I can do to help, just let me know. Thanks!
AHA Finally I find another classified theme. I was beginning to think Classipress had that part of the market domainted. Although both look quite the same. I also wish more of these kinds of themes were available but I guess they will be growing in popularity soon enough. Thanks.
Templatic themes rules here as well, they are the fastest growing company in the premium WordPress theme market. Amazing plans they are coming with.
Hi, I'm looking for a WordPress theme that works well for an eStore with a very small range of items on sale. Any suggestions?
try eStore by Elegant Themes though I like Templatic theme (these are the ones I have used for my sites).
very elegant themes…
Does anyone know if 'the clothes shop' theme is easy to customise, ie css, as i'm thinking about buying this and modifying it to look how my clients wants.
Thanks
These are good examples of what an online shopping site should look like. I don't own any online store, but since i am one of their avid clients i must say that i prefer the simple,clean looking ones, where i can find and buy what i need fast enough. I chase for many cheap stuff online, but a site which is too congested makes me lose interest.
all these themes are paid themes are there any which are free but equally good
Hi Kulin Shah,
This is a best type list. We do have free themes in our other lists. I personally find free themes (without any support) to be too risky for an e-commerce type website. Having said that, you can always use plugins such as this: http://wordpress.org/extend/plugins/wordpress-sim… to start selling things on your website.
Saw this post and thought i would throw my hat into the ring so to speak. My team are about a week away from creating the “holy grail” of wordpress ecommerce a fully functional and secure osCommerce plug in for WP.
Yes it is a monster task, but thankfully i have a genius running the team and we are 80% with no issues to date.
We are also looking for beta testers..you can sign up at http://www.wponlinestore.com
Cheers
Garf
Nice Themes. i’m looking for a book store Theme.
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